Data protection

Data protection and data security are extremely important to us. This data protection declaration explains to you as a user of our website and our offers about the type, scope and purpose of the collection and use of personal data.
We expressly point out that data transmission on the Internet (e.g. when communicating by e-mail) has security gaps and cannot be completely protected against access by third parties. We try to ensure the highest level of data protection and data security with all the options available to us.

1. Responsible for data processing

Responsible for data processing
TBKR Consulting
Klaus Roos
Kirchstrasse 13
88471 Laupheim
Germany
Email: info@tbkr-consulting.com
Phone 49 (0) 162 750 43 56

2. Access data, server log files

Each time our website is accessed, our system automatically collects data and information from the computer system of the accessing computer.
The following data is collected here:
• User's IP address
• File, date and time of the call

The data collected is temporarily stored in the log files of our system. The log files contain IP addresses that enable assignment to a user. This data is not stored together with other personal data of the user.
The temporary storage of the IP address by the system is necessary in order to be able to deliver the website to the user's computer. For this purpose, the IP address of the user must remain stored for the duration of the session. In addition, the data is used to ensure the security of our information technology systems. The data is not evaluated for marketing purposes.
The legal basis for the temporary storage of the data and the log files is the legitimate interest in accordance with Article 6 Paragraph 1 Letter f GDPR (economic interest in using the website).
The data will be deleted as soon as they are no longer required to achieve the purpose of their collection. In the case of the collection of data for the provision of the website, this is the case as soon as the respective session has ended. If the data is stored in log files, this is the case after 7 days at the latest.
The collection of the data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. Therefore, users cannot object to this.

3. Collection, processing and use of personal data

The use of the successor exchange requires the provision of personal data. Personal data is individual information about personal or factual circumstances of a specific or identifiable natural person (data subject). These are, for example, first name, last name, address, telephone number, date of birth, e-mail address or the IP address and usage behavior.
We collect, process and use personal data exclusively in accordance with data protection regulations for the purpose of fulfilling the contract. With the express consent of the user, we collect, process and use personal and demographic data for statistical purposes and for the purpose of adapting and improving our offers and services.
The data will not be passed on to third parties - possibly with the exception of the cases mentioned under Section 16 - unless this would be necessary for the settlement of the monthly usage fee.
User data will be deleted as soon as the purpose required for storage no longer applies, unless statutory retention requirements make further storage necessary.
All of our employees, business partners (cooperation partners, industry consultants) and service providers are obliged to maintain data secrecy and to comply with data protection regulations.

4.Cookies

Our website uses cookies. Cookies are small files that make it possible to store specific, device-related information on the user's access device (PC, smartphone, etc.). Many functions of the website cannot be offered without the use of cookies. Cookies are deleted after a specified period. A creation of user profiles does not take place.
The legal basis for the processing of personal data using cookies is the legitimate interest pursuant to Article 6 Paragraph 1 Letter f GDPR (economic interest in using the website).
Cookies are stored on the user's computer and transmitted to our website. Therefore, as a user, you also have control options over the use of cookies. By changing the settings in your Internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been saved can be deleted at any time. This can also be done automatically.
If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent.
Flash cookies can be transmittedh not via the browser settings, but by changing the settings of the Flash Player.

5.Google Analytics

Our website uses Google Analytics, a web analysis service provided by Google Inc. Google Analytics uses cookies (see 4.), which are stored on the user's computer and which enable an analysis of the use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Google is certified under the Privacy Shield Agreement and thus offers the guarantee of complying with European data protection law.
We expressly point out that, at our request, only information about the use of the publicly accessible content will be generated. An evaluation of the use of the website by registered users does not take place.
On our behalf, Google will use the information collected to evaluate the use of the website, to compile reports on site activity and to provide other services related to website activity and internet usage to the site operator.
The IP address transmitted by the user's browser as part of Google Analytics is not merged with other Google data.
Google Analytics is only used with activated IP anonymization. IP addresses are therefore only processed further in abbreviated form in order to exclude direct personal reference. Users' IP addresses are shortened by Google within member states of the European Union or other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there.
Google Analytics is used on the basis of our legitimate interest in accordance with Article 6 Paragraph 1 Letter f GDPR, which results from the purpose of the data processing.
The use of Google Analytics serves economic interests in the use of the website and the optimization of the online offer.
Users can prevent the storage of cookies by setting their browser software accordingly. This can result in restricted use of the website.
Furthermore, you can object to the collection of the data generated by the cookie and related to the use of the website to Google and the processing of this data by Google at any time by downloading and installing the browser plug-in available under the following link:

http://tools.google.com/dlpage/gaoptout?hl=de
Alternatively (or when using the website via a mobile browser), users can prevent the collection and processing of their data by Google Analytics by clicking on the following link: Deactivate Google Analytics. By clicking the link, an opt-out cookie is stored on your computer. It should be noted that if the cookies are deleted from the user's device, the link must be clicked again.
There is an order data processing agreement (ADV) between us and Google for the use of Google Analytics.

6. Google Analytics Remarketing

Our website uses the functions of Google Analytics Remarketing in connection with the cross-device functions of Google Ads. These functions enable the advertising target groups created with Google Analytics Remarketing to be linked to the cross-device functions of Google Ads. In this way, interest-related, personalized advertising messages that have been adapted to the user's previous usage and surfing behavior on one device (e.g. mobile phone) can also be displayed on another device (e.g. tablet or PC) of the user.
If users have given their consent, Google will link their internet and app browser history to your Google account for this purpose. In this way, the same personalized advertising messages can be placed on any end device on which users log in with their Google account.
To support this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising.
Users can permanently object to cross-device remarketing/targeting by deactivating personalized advertising in their Google account; to do this, follow this link:https://www.google.com/settings/ads/onweb/
The summary of the recorded data in the Google account of the user is based exclusively on the consent that you can give or revoke with Google (Art. 6 Para. 1 lit. a GDPR).
For data collection processes that are not merged into the user's Google account
(e.g. because you do not have a Google account or have objected to the merger), the collection of the data is based on Article 6 (1) (f) GDPR. The legitimate interest results from the fact that we have an interest in the anonymous analysis of website visitors for advertising purposes.
Further information and the data protection regulations can be found in theGoogle Privacy Policy.

7. Google Ads and Google Conversion Tracking

Our website uses Google Ads, an online advertising program from Google Inc., and so-called conversion tracking as part of Google Ads. When users click on an ad placed by Google, a cookie (see 4.) is set for conversion tracking. These cookies lose their validity after 30 days and are not used to personally identify users. If a user visits certain pages of our website and the cookie has not yet expired, we and Google can recognize that the user clicked on our ad and was forwarded to our website.
Each Google Ads customer (e.g. us) receives a different cookie. The cookies cannot be tracked through the websites of Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a website with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If users do not wish to participate in the tracking, they can object to this use by deactivating the Google conversion tracking cookie in their Internet browser under user settings. You will then not be included in the conversion tracking statistics.
"Conversion cookies" are stored on the basis of Article 6 (1) (f) GDPR. We have a legitimate interest in analyzing user behavior in order to optimize both our website and our advertising.
More information about Google AdWords and Google Conversion Tracking can be found in theGoogle Privacy Policy.
Users can set their browser so that they are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when the browser is closed. If cookies are deactivated, the functionality of this website may be restricted.

8. Google Web Fonts

For the uniform display of fonts, our website uses so-called web fonts, which are provided by Google. When accessing our website, the user's browser loads the required web fonts into their browser cache in order to display text and fonts correctly.
For this purpose, the browser you use must connect to Google servers. This gives Google knowledge that our website was accessed via your IP address. Google Web Fonts are used in the interest of a uniform and appealing presentation of our online offering. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR. If the user's browser does not support web fonts, a standard font is used by their computer.
Further information on Google Web Fonts can be found athttps://developers.google.com/fonts/faqand in the

Google Privacy Policy

9. HubSpot

We use HubSpot for our online marketing activities. HubSpot is a US based software company with offices in Ireland. Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, Telephone: 353 1 5187500.
This is an integrated software solution that we use to cover various aspects of our online marketing. These include: e-mail marketing (newsletters and automated mailings, e.g. to provide downloads), social media publishing & reporting, reporting (e.g. traffic sources, access, etc. ...), contact management (e.g. user segmentation & CRM ), landing pages and contact forms.
We allow visitors to our website to learn more about our business, download content, and provide their contact information and other demographic information. This information and the content of our website are stored on the servers of our software partner HubSpot. They can be used by us to contact visitors to our website and to determine which of our company's services are of interest to them. All information we collect is subject to this Privacy Policy. We use all recorded information exclusively to optimize our marketing measures.
We also use HubSpot's "Messages" live chat service to improve the user experience on our website for sending and receiving messages on some subpages. If you agree to and use this function, the following data will be transmitted to the HubSpot servers:
- Content of all sent and received chat messages
– contextual information (e.g. page where the chat was used)
- Optional: E-mail address of the user (if provided by the user via chat function)
The legal basis for using Hubspot's services is Art. 6 I f GDPR - legitimate interest. Our legitimate interest in using this service is to optimize our marketing measures and improve our service quality on the website.
HubSpot is certified under the terms of the "EU - US Privacy Shield Framework" and is subject to the TRUSTe's Privacy Seal and the "US - Swiss Safe Harbor" Framework.
Learn more about HubSpot's privacy policy
More information from HubSpot regarding EU data protection regulations
More information about the cookies used by HubSpot
If you generally do not want HubSpot to collect data, you can prevent the storage of cookies at any time using your browser settings.

10. NO links to social networks, NO plugins

We do NOT have any user accounts in social networks and do not use any plugins from these providers.

11. SSL Encryption

For security reasons and to protect all, especially confidential content and information, especially during the transmission of this, such as inquiries or when filling out contract data and user profiles, we only make our website available for use using SSL encryption.
The encrypted connection can be recognized by the fact that the prefix "https://" is in the page link in the browser's address line and a lock symbol appears in the browser line. Unencrypted pages are marked with "http://".
All data that users send to our InInternet site, such as inquiries or logins, cannot be read by third parties thanks to SSL encryption.

12. Contact

It is possible to contact us via the email address provided. In this case, the user's personal data transmitted with the e-mail (e-mail address, name and/or telephone number if applicable) will be stored.
In this context, the data will not be passed on to third parties. The data will only be used to process the conversation.
The legal basis for the processing of the data transmitted in the course of sending an e-mail is the legitimate interest pursuant to Article 6 Paragraph 1 lit. f GDPR (user contact option). If contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR.
The data will be deleted if the respective Konversation with the user has ended. The conversation is over when it can be inferred from the circumstances that the facts in question have been finally clarified. Users can object to the storage of their personal data at any time. In such a case, the conversation cannot be continued.

13. Data subject rights

Users can request information (Art. 15 GDPR) about the data stored about them at any time free of charge at the address mentioned (see 1.). In addition, under certain conditions, you can request the correction (Art. 16 GDPR) or the deletion (Art. 17 GDPR) of the personal data stored about you.
Furthermore, you may have the right to restrict the processing (Article 18 GDPR) of your data and the right to issue or transfer (Article 20 GDPR) the data you have provided in a structured, common and machine-readable format.
If the processing of the personal data of the users is based on their consent, there is also the right to revoke the consent at any time (Article 7 GDPR). This does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

14. Right to Object

Users have the right to object at any time to the processing of their personal data based on Article 6 Paragraph 1 Letter f) (Article 21 GDPR). In particular, an objection can be made to processing for direct marketing purposes.

15. Right to Complain

You also have the option of contacting the above-mentioned data protection officer or a data protection supervisory authority with a complaint. The competent supervisory authority is: State Commissioner for Data Protection and Freedom of Information Baden-Württemberg, postal address: Postfach 10 29 32, 70025 Stuttgart, Germany.

16. Data transfer to a third country (outside the EU)

If we transmit personal data to service providers outside the EU, we will only do so if the EU Commission has confirmed that the third country has an appropriate level of data protection or other appropriate data protection guarantees (e.g. binding internal company data protection regulations or EU standard contractual clauses) are in place.

17. Copyright Notice

We claim copyright for the design, texts and graphics on our website. The use, reproduction or distribution of individual content or entire pages of our website is not permitted.

18. Disclaimer

We assume no liability for the completeness, correctness and topicality or the content of the information on our website that was taken from external websites. This also applies to content linked to our website.
Furthermore, this data protection declaration does not extend to websites of other providers that are linked to our website.

Realization and implementation: TBKR Consulting
Design, engineering and maintenance: TBKR-Consulting
© 2022 TBKR: Klaus Roos